Asian NYFW Announces Shortlist of Sponsors: Celebrating Innovation and Cultural Heritage
Photo Credit © BFA Designer Hippy Samurai
New York Fashion Week (NYFW) is one of the most prestigious events in the fashion industry, and Asian NYFW continues to be a groundbreaking platform showcasing the talent and creativity of Asian designers. This year, Asian NYFW proudly announces its shortlist of sponsors—visionary brands that align with the event’s mission of amplifying Asian representation in fashion and culture. These partnerships will help drive meaningful conversations, innovation, and inclusivity on one of the world’s biggest stages.
Meet Some of the Sponsors of Asian NYFW
YINA: Where Traditional Wisdom Meets Modern Wellness
YINA is a wellness and skincare brand that seamlessly fuses the ancient wisdom of Traditional Chinese Medicine (TCM) with modern science. Founded by Angela Chau and Ervina Wu, both experts in Chinese medicine and holistic beauty, YINA offers high-performance skincare rooted in TCM principles. Their products, crafted with adaptogenic herbs and botanical extracts, are designed to promote radiant skin and overall well-being. YINA’s sponsorship at Asian NYFW underscores their commitment to cultural heritage and holistic self-care, making them a perfect partner for an event that celebrates Asian innovation and artistry.
Asian Creatives Project: Empowering the Next Generation of Artists
The Asian Creatives Project is a dynamic organization dedicated to uplifting Asian artists, designers, and creative professionals. Founded in response to the underrepresentation of Asian voices in the global creative industry, the initiative provides mentorship, funding, and opportunities for emerging talent. Through strategic collaborations and community-driven projects, Asian Creatives Project fosters an inclusive space where creatives can thrive and share their stories. By partnering with Asian NYFW, the organization continues its mission of amplifying diverse voices and shaping the future of creative industries.
Project Barkada: Friends Helping Friends
Project Barkada is a collective that celebrates Filipino culture through creative expression. Their work spans across fashion, art, and community-driven events, creating opportunities for artists to connect and share their heritage. The organization is committed to fostering a strong and supportive network that uplifts diverse talent. Their involvement with Asian NYFW highlights their dedication to amplifying underrepresented voices in the creative industry.
Fushimi Times Square: A Fusion of Flavor and Style
Fushimi Times Square is a premier Japanese restaurant that blends traditional flavors with contemporary culinary artistry. Known for its high-end sushi and vibrant atmosphere, Fushimi has become a go-to destination for food lovers and trendsetters alike. Their sponsorship at Asian NYFW represents their commitment to celebrating Asian culture beyond cuisine, embracing the intersection of food, fashion, and community.
Flash Box NYC: Capturing Fashion’s Finest Moments
Flash Box NYC is an innovative photo and video production company specializing in high-end fashion and luxury events. With a keen eye for aesthetics and storytelling, they create visually stunning content that elevates brands and designers. Their collaboration with Asian NYFW ensures that the essence of the event is captured with precision and artistry.
Mizu Lab: The Future of Hydration
Mizu Lab is an Asian-owned brand revolutionizing hydration with its scientifically formulated drink powders. Combining traditional wellness ingredients with modern hydration technology, Mizu Lab delivers nutrient-rich, easy-to-mix powders designed to support overall health and vitality. Each formula is carefully crafted to enhance hydration, replenish electrolytes, and promote well-being, making it a go-to choice for busy professionals and wellness enthusiasts alike. As a proud sponsor of Asian NYFW, Mizu Lab embodies the fusion of tradition and innovation, ensuring hydration keeps up with the pace of high-fashion events.
Ambroise Hair Perfume: The Luxury of Scented Haircare
Ambroise Hair Perfume is redefining the haircare industry with its exquisite line of scented hair mists. Infused with high-quality essential oils, their products add a touch of elegance to everyday beauty routines. Their presence at Asian NYFW brings a sensory experience that complements the fashion-forward environment.
Erleia: Sustainable Fashion for a Better Future
Erleia is a sustainable fashion brand that merges ethical practices with contemporary design. They focus on using eco-friendly materials and ethical production methods to create timeless pieces. Their involvement with Asian NYFW underscores their commitment to sustainability in the fashion industry.
Grandma Stand: Honoring Tradition with a Modern Twist
Grandma Stand is a portable pop-up offering New Yorkers a place to take a seat and take a breath.It's a place where you can find a sympathetic ear or some sound advice.
Miguhara: Redefining Skincare Excellence
Miguhara is a premium K-beauty brand known for its innovative skincare solutions. Their formulations focus on enhancing skin health through scientific advancements and natural ingredients. As a sponsor of Asian NYFW, Miguhara brings the best of Korean beauty to the global fashion stage.
The Chi Group: PR Agency Working With Inspirational Talents in Film, Movies, and Fashion Brands
The Chi Group is a full-service public relations agency specializing in brand storytelling and media strategy working with inspirational talents in film, movie, and fashion shows. With a strong focus on luxury, lifestyle, and fashion brands, they help companies craft compelling narratives that resonate with global audiences. Their collaboration with Asian NYFW reinforces their dedication to supporting Asian-led brands and businesses.
The Significance of Brand Partnerships at Asian NYFW
The collaboration between Asian NYFW and its sponsors reflects a shared commitment to cultural appreciation, artistic excellence, and industry innovation. These sponsorships go beyond financial contributions—they serve as a testament to the importance of representation in fashion, beauty, and creative industries.
As the fashion world continues to embrace diversity, partnerships like these play a crucial role in redefining the narrative. Whether through skincare that honors centuries-old traditions, initiatives that empower emerging artists, or culinary experiences that celebrate Asian flavors, these sponsors embody the essence of what Asian NYFW stands for: authenticity, innovation, and cultural pride.
Asian NYFW remains at the forefront of championing Asian creatives and entrepreneurs, offering them a prestigious platform to shine. With an impressive lineup of sponsors, including YINA, Asian Creatives Project, Project Barkada, Fushimi Times Square, Flash Box NYC, Mizu Lab, Ambroise Hair Perfume, Erleia, Grandma Stand, Miguhara, and The Chi Group, the event is set to be an inspiring and transformative experience. As the anticipation builds, fashion enthusiasts, industry professionals, and cultural advocates can look forward to a celebration of style, heritage, and groundbreaking creativity.
Stay tuned for more updates on Asian NYFW and its exciting lineup of designers, creatives, and industry leaders!